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The key elements of the website design process

Your website has the potential to be your most effective sales and marketing tool.

Simple Effective Web Design that delivers results


The essence of the internet is information.........and there's a lot of it out there!


So once your customer has found your website, how do you ensure the information you present is generating sales and isn't just lost in the crowd?


At Simple Innovation our design process is all about focusing on the results you need, what your customers' want and the best way to present your information to achieve this.


Quite simply our design of your website focuses on three critical areas;


Information Design

What information do you need to present to deliver the results you want?


What information are your customers looking for?


Does the information provided answer all the customers' questions and persaude them to take the next step?


Site Design

Is the site set out logically, does it flow well and lead the customer along a sales path?


Is it easy for the customer to navigate to the information they want?


How quickly does the information present itself. Are load speeds fast.


Page Design

Does your page content deliver on the customer expectations?


Does your content provide simple messages that persaude the customer to take action?


Are there simple paths to other relevant content and answers to queries?


Ensuring your website information, site and page design has simple messages that focus on customer needs is absolutely critical to achieving the desired results.


Simple Innovation's proven design process to ensure your online presence makes it easy for your customers to find you and do business with you.


Contact us for a free appraisal of your current website or web design needs.


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Get online simply and easily with Simple Innovation. Web Development and Search Engine Optimisation services Search engine friendly website design